
Who We Are

Who We Are

Who We Are

Who We Are

Who We Are
We unlock new realms for brands,
to thrive in gaming.
We unlock new realms for brands,
to thrive in gaming.
We unlock new realms for brands,
to thrive in gaming.
We leverage the power of play to drive positive marketing outcomes,
through the use of Partnerships, Experiences, and Media.
We leverage the power of play to drive positive marketing outcomes,
through the use of Partnerships, Experiences, and Media.
We leverage the power of play to drive positive marketing outcomes,
through the use of Partnerships, Experiences, and Media.










Strategy & Partnerships
Strategy & Partnerships
Strategy & Partnerships
Strategy & Partnerships
Strategy & Partnerships





Experiences & Activations
Experiences & Activations
Experiences & Activations
Experiences & Activations
Experiences & Activations





In-Game & Social Media
In-Game & Social Media
In-Game & Social Media
In-Game & Social Media
In-Game & Social Media
Trusted Partners
Trusted Partners
Trusted Partners




















































































































































































What our clients have to say
What our clients have to say
What our clients have to say
“We have been looking to activate gaming assets for more than 5 years at Diageo. We’ve seen a lot of companies pitch us during that time. Nobody comes close to Mana in terms of credibility and capabilities. It's so refreshing to partner with a team that truly understands the gaming world and its nuances. Most of all, they have a game plan for us to thrive in this new Web3 space”
Grace Italiaander
Creative Lead, Global Innovation
Diageo, Asia Pacific
“We formed a partnership with Mana quite simply because they come at the developing landscape of gaming, esports and web3 opportunities uniquely. Their understanding of players and play is what drives the opportunities they develop for our clients. It's player-first, always. That's what keeps them authentic. And authentic engagement is the hardest thing to crack in these spaces.”
Amrita Randhawa
CEO
Publicis Groupe, Southeast Asia
“Mana are deeply knowledgeable when it comes to gaming and how players behave differently across markets. They have helped us with rich insights and a tailored plan to meet brand objectives, whilst remaining authentic and adding value to the lives of digital natives."
Sajib Bose
Chief Marketing Officer
Kellogg's Southeast Asia
“Instead of cookie-cutter media proposals, Mana truly understands the world of gaming & esports and is able to provide bespoke plans that cater to different countries, audiences and budgets - which actually resonate with gamers instead of turning them off.”
Eugene Lee
Chief Marketing Officer
McDonalds Asia-Pacific
"Mana have been incredible mentors to the founders in the Brinc Launchpad Luna Accelerator. Their subject- matter expertise, knowledge, experience and professionalism is unrivalled. We constantly receive outstanding feedback on Mana from our start-up founders - not just on the mentorship but also in relation to getting stuck into each business and facilitating partnerships and deals where possible."
Patricia Auer
Legal & Program Lead
Brinc
“We have been looking to activate gaming assets for more than 5 years at Diageo. We’ve seen a lot of companies pitch us during that time. Nobody comes close to Mana in terms of credibility and capabilities. It's so refreshing to partner with a team that truly understands the gaming world and its nuances. Most of all, they have a game plan for us to thrive in this new Web3 space”
Grace Italiaander
Creative Lead, Global Innovation
Diageo, Asia Pacific
“We formed a partnership with Mana quite simply because they come at the developing landscape of gaming, esports and web3 opportunities uniquely. Their understanding of players and play is what drives the opportunities they develop for our clients. It's player-first, always. That's what keeps them authentic. And authentic engagement is the hardest thing to crack in these spaces.”
Amrita Randhawa
CEO
Publicis Groupe, Southeast Asia
“Mana are deeply knowledgeable when it comes to gaming and how players behave differently across markets. They have helped us with rich insights and a tailored plan to meet brand objectives, whilst remaining authentic and adding value to the lives of digital natives."
Sajib Bose
Chief Marketing Officer
Kellogg's Southeast Asia
“Instead of cookie-cutter media proposals, Mana truly understands the world of gaming & esports and is able to provide bespoke plans that cater to different countries, audiences and budgets - which actually resonate with gamers instead of turning them off.”
Eugene Lee
Chief Marketing Officer
McDonalds Asia-Pacific
"Mana have been incredible mentors to the founders in the Brinc Launchpad Luna Accelerator. Their subject- matter expertise, knowledge, experience and professionalism is unrivalled. We constantly receive outstanding feedback on Mana from our start-up founders - not just on the mentorship but also in relation to getting stuck into each business and facilitating partnerships and deals where possible."
Patricia Auer
Legal & Program Lead
Brinc
“We have been looking to activate gaming assets for more than 5 years at Diageo. We’ve seen a lot of companies pitch us during that time. Nobody comes close to Mana in terms of credibility and capabilities. It's so refreshing to partner with a team that truly understands the gaming world and its nuances. Most of all, they have a game plan for us to thrive in this new Web3 space”
Grace Italiaander
Creative Lead, Global Innovation
Diageo, Asia Pacific
“We formed a partnership with Mana quite simply because they come at the developing landscape of gaming, esports and web3 opportunities uniquely. Their understanding of players and play is what drives the opportunities they develop for our clients. It's player-first, always. That's what keeps them authentic. And authentic engagement is the hardest thing to crack in these spaces.”
Amrita Randhawa
CEO
Publicis Groupe, Southeast Asia
“Mana are deeply knowledgeable when it comes to gaming and how players behave differently across markets. They have helped us with rich insights and a tailored plan to meet brand objectives, whilst remaining authentic and adding value to the lives of digital natives."
Sajib Bose
Chief Marketing Officer
Kellogg's Southeast Asia
“Instead of cookie-cutter media proposals, Mana truly understands the world of gaming & esports and is able to provide bespoke plans that cater to different countries, audiences and budgets - which actually resonate with gamers instead of turning them off.”
Eugene Lee
Chief Marketing Officer
McDonalds Asia-Pacific
"Mana have been incredible mentors to the founders in the Brinc Launchpad Luna Accelerator. Their subject- matter expertise, knowledge, experience and professionalism is unrivalled. We constantly receive outstanding feedback on Mana from our start-up founders - not just on the mentorship but also in relation to getting stuck into each business and facilitating partnerships and deals where possible."
Patricia Auer
Legal & Program Lead
Brinc
“We have been looking to activate gaming assets for more than 5 years at Diageo. We’ve seen a lot of companies pitch us during that time. Nobody comes close to Mana in terms of credibility and capabilities. It's so refreshing to partner with a team that truly understands the gaming world and its nuances. Most of all, they have a game plan for us to thrive in this new Web3 space”
Grace Italiaander
Creative Lead, Global Innovation
Diageo, Asia Pacific
“We formed a partnership with Mana quite simply because they come at the developing landscape of gaming, esports and web3 opportunities uniquely. Their understanding of players and play is what drives the opportunities they develop for our clients. It's player-first, always. That's what keeps them authentic. And authentic engagement is the hardest thing to crack in these spaces.”
Amrita Randhawa
CEO
Publicis Groupe, Southeast Asia
“Mana are deeply knowledgeable when it comes to gaming and how players behave differently across markets. They have helped us with rich insights and a tailored plan to meet brand objectives, whilst remaining authentic and adding value to the lives of digital natives."
Sajib Bose
Chief Marketing Officer
Kellogg's Southeast Asia
“Instead of cookie-cutter media proposals, Mana truly understands the world of gaming & esports and is able to provide bespoke plans that cater to different countries, audiences and budgets - which actually resonate with gamers instead of turning them off.”
Eugene Lee
Chief Marketing Officer
McDonalds Asia-Pacific
"Mana have been incredible mentors to the founders in the Brinc Launchpad Luna Accelerator. Their subject- matter expertise, knowledge, experience and professionalism is unrivalled. We constantly receive outstanding feedback on Mana from our start-up founders - not just on the mentorship but also in relation to getting stuck into each business and facilitating partnerships and deals where possible."
Patricia Auer
Legal & Program Lead
Brinc
“We have been looking to activate gaming assets for more than 5 years at Diageo. We’ve seen a lot of companies pitch us during that time. Nobody comes close to Mana in terms of credibility and capabilities. It's so refreshing to partner with a team that truly understands the gaming world and its nuances. Most of all, they have a game plan for us to thrive in this new Web3 space”
Grace Italiaander
Creative Lead, Global Innovation
Diageo, Asia Pacific
“We formed a partnership with Mana quite simply because they come at the developing landscape of gaming, esports and web3 opportunities uniquely. Their understanding of players and play is what drives the opportunities they develop for our clients. It's player-first, always. That's what keeps them authentic. And authentic engagement is the hardest thing to crack in these spaces.”
Amrita Randhawa
CEO
Publicis Groupe, Southeast Asia
“Mana are deeply knowledgeable when it comes to gaming and how players behave differently across markets. They have helped us with rich insights and a tailored plan to meet brand objectives, whilst remaining authentic and adding value to the lives of digital natives."
Sajib Bose
Chief Marketing Officer
Kellogg's Southeast Asia
“Instead of cookie-cutter media proposals, Mana truly understands the world of gaming & esports and is able to provide bespoke plans that cater to different countries, audiences and budgets - which actually resonate with gamers instead of turning them off.”
Eugene Lee
Chief Marketing Officer
McDonalds Asia-Pacific
"Mana have been incredible mentors to the founders in the Brinc Launchpad Luna Accelerator. Their subject- matter expertise, knowledge, experience and professionalism is unrivalled. We constantly receive outstanding feedback on Mana from our start-up founders - not just on the mentorship but also in relation to getting stuck into each business and facilitating partnerships and deals where possible."
Patricia Auer
Legal & Program Lead
Brinc

level up your media buys with player-centric formats.

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GAMING AND CULTURAL MOMENTS
The gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania are deeply intertwined with cultural moments like Ramadan, Lunar New Year, and Diwali, presenting unique opportunities for brands to connect with audiences. These moments see a surge in gaming activity, with players embracing themed events, in-game purchases, and social play, making gaming an ideal platform for cultural engagement.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
GAMING AND CULTURAL MOMENTS
The gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania are deeply intertwined with cultural moments like Ramadan, Lunar New Year, and Diwali, presenting unique opportunities for brands to connect with audiences. These moments see a surge in gaming activity, with players embracing themed events, in-game purchases, and social play, making gaming an ideal platform for cultural engagement.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
GAMING AND CULTURAL MOMENTS
The gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania are deeply intertwined with cultural moments like Ramadan, Lunar New Year, and Diwali, presenting unique opportunities for brands to connect with audiences. These moments see a surge in gaming activity, with players embracing themed events, in-game purchases, and social play, making gaming an ideal platform for cultural engagement.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
GAMING AND CULTURAL MOMENTS
The gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania are deeply intertwined with cultural moments like Ramadan, Lunar New Year, and Diwali, presenting unique opportunities for brands to connect with audiences. These moments see a surge in gaming activity, with players embracing themed events, in-game purchases, and social play, making gaming an ideal platform for cultural engagement.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners

level up your media buys with player-centric formats.

NOW AVAILABLE
GAMING AND CULTURAL MOMENTS
The gaming communities across South Asia, Southeast Asia, the Middle East, and Oceania are deeply intertwined with cultural moments like Ramadan, Lunar New Year, and Diwali, presenting unique opportunities for brands to connect with audiences. These moments see a surge in gaming activity, with players embracing themed events, in-game purchases, and social play, making gaming an ideal platform for cultural engagement.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners