L’oreal Garnier for Men Campaign
L’oreal Garnier for Men Campaign
L’oreal Garnier for Men Campaign
L’oreal Garnier for Men Campaign
L’oreal Garnier for Men Campaign
MEDIA
MEDIA
MEDIA
Media
Media
Media
L’oreal Garnier Scores Big With Sports Games
L’Oreal Garnier for Men aimed to extend the impact of the association with leading cricket tournaments in Pakistan through a highly targeted media buy on sports games.
Utilising Player Media’s premium inventory sports games, L’Oreal Garnier for men utilized a combination of intrinsic in-game and rewarded video inventory to reach young male sports fans.
Banners were strategically placed within cricket games during play, while full screen rewarded video placements in leading sports games were launched based on user opt-in.
The campaign exceeded benchmarks across the board, with exceptional video completion rates of over 95%, Viewability at over 94%, and over 105,000 hours of time spent in view.
L’oreal Garnier Scores Big With Sports Games
L’Oreal Garnier for Men aimed to extend the impact of the association with leading cricket tournaments in Pakistan through a highly targeted media buy on sports games.
Utilising Player Media’s premium inventory sports games, L’Oreal Garnier for men utilized a combination of intrinsic in-game and rewarded video inventory to reach young male sports fans.
Banners were strategically placed within cricket games during play, while full screen rewarded video placements in leading sports games were launched based on user opt-in.
The campaign exceeded benchmarks across the board, with exceptional video completion rates of over 95%, Viewability at over 94%, and over 105,000 hours of time spent in view.
L’oreal Garnier Scores Big With Sports Games
L’Oreal Garnier for Men aimed to extend the impact of the association with leading cricket tournaments in Pakistan through a highly targeted media buy on sports games.
Utilising Player Media’s premium inventory sports games, L’Oreal Garnier for men utilized a combination of intrinsic in-game and rewarded video inventory to reach young male sports fans.
Banners were strategically placed within cricket games during play, while full screen rewarded video placements in leading sports games were launched based on user opt-in.
The campaign exceeded benchmarks across the board, with exceptional video completion rates of over 95%, Viewability at over 94%, and over 105,000 hours of time spent in view.
L’oreal Garnier Scores Big With Sports Games
L’Oreal Garnier for Men aimed to extend the impact of the association with leading cricket tournaments in Pakistan through a highly targeted media buy on sports games.
Utilising Player Media’s premium inventory sports games, L’Oreal Garnier for men utilized a combination of intrinsic in-game and rewarded video inventory to reach young male sports fans.
Banners were strategically placed within cricket games during play, while full screen rewarded video placements in leading sports games were launched based on user opt-in.
The campaign exceeded benchmarks across the board, with exceptional video completion rates of over 95%, Viewability at over 94%, and over 105,000 hours of time spent in view.
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level up your media buys with player-centric formats.
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CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT
The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.
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© 2024 Mana Partners
level up your media buys with player-centric formats.
NOW AVAILABLE
CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT
The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners
level up your media buys with player-centric formats.
NOW AVAILABLE
CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT
The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.
Get your copy now
Stay Ahead of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners
level up your media buys with player-centric formats.
NOW AVAILABLE
CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT
The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners
level up your media buys with player-centric formats.
NOW AVAILABLE
CONNECTED WORLDS: DECEMBER 2024 GAMING REPORT
The gaming community across Southeast Asia, the Middle East, and Oceania shows a strong overlap with fast food consumption, presenting QSR brands with significant opportunities. While Mobile Legends: Bang Bang leads in popularity among QSR consumers in Southeast Asia, other games like Call of Duty, Genshin Impact, and PUBG:Mobile also have strong connections to various brands.
Get your copy now
Stay Ahead
of the Game
Subscribe to our newsletter for exclusive gaming reports and updates delivered right to your inbox.
© 2024 Mana Partners
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